Legal
Privacy Policy
Last updated: 21 May 2026
Who we are
CrumbTrail helps people discover local home bakers and cake sheds in the UK. This policy explains how we handle personal data when you use the service.
Information we collect
We collect information you provide when signing in, creating a profile, listing bakes, making reservations, joining the waitlist, or sending feedback. This can include your name, email address, location details, listing information, reservation details, and messages you send us.
How we use information
We use personal data to provide the service, manage accounts, show baker pages and listings, process reservations, communicate with users, prevent abuse, improve CrumbTrail, and meet legal obligations.
Analytics and cookies
We use optional analytics only where required consent has been given. You can learn more in our Cookie Policy.
Sharing information
We use trusted service providers to host, secure, operate, email, and analyse the service. We do not sell personal data.
Your rights
UK data protection law gives you rights to access, correct, delete, restrict, object to, and receive a copy of your personal data. You can also withdraw consent where processing is based on consent.